
Approach
Strategic Partnerships: Collaboration agreements with leading tour operators and media across European markets, strengthening València’s visibility and market presence.
Targeted Campaigns: Design and execute marketing campaigns aimed at increasing visitor numbers, enhancing awareness of València’s latest developments, and promoting key city events.
Comprehensive PR Services: Distribution of news and inspirational content, organize press trips, and coordinate special events to engage media and boost coverage.
-
45%
increase in visitor numbers over three years.
-
342
press releases generating €26.4M in AVE.
-
110+
marketing campaigns with operators and media partners.



